Drummer Nat Townsley called on Four Chord Consulting to help with promotion for live-streamed shows he was playing with two other musicians. The increased exposure and positive response to these shows led to the formation of his trio, III GRAN.

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I was brought on as Nat's manager and as band manager, with a debut album as the next short-term goal. 

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I raised the profile of III GRAN by launching the band’s social media pages and continuously crafting engaging content, including videos from the recording studio. I also coordinated shows and recordings with the studio engineer and streaming host.

 

I handled all aspects of the album launch, including registering the band with a distribution platform, attaining and transferring all necessary album assets to set up proper distribution to all music platforms, securing licensing for cover songs, and ensuring all songs, including original compositions, were registered with proper PROs and other agencies for royalty collections. I also created and distributed comprehensive marketing and PR materials to promote the debut album and its upcoming album release show. I also handled and coordinated all aspects of the manufacturing of the physical CD.   

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